new brand | djula

new brand

djula

Since its launch in 1994, Djula has growth tremendously to become a world-renowned brand adopted by celebrities.

For Alexandre Corrot, founder and creative director of Djula, everything started with a huge passion for vintage jewels and watches from the 1920’s period. His collection kept on growing to the point where he would dig in those pieces for inspiration for his modern creations.

The French designer opened its first jewelry shop in Paris in 1994 and started to design custom jewelry whilst manufacturing silver and vermeil items. Its trendy jewels immediately caught the attention of a feminine clientele that was looking for refined and easy to wear pieces. Djula progressively shifted from a fine to a high jewelry brand offering a large range of pieces.

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